Globetrotters “Billion Acts of Green” PSA to Air in Arenas Across the Globe
(PHOENIX, March 29, 2012) – The world-famous Harlem Globetrotters are partnering with Earth Day Network, a non-profit organization whose mission is to broaden, diversify and mobilize the environmental movement, on an Earth Day initiative that will help spread the green message to fans worldwide.
To celebrate Earth Day, the Harlem Globetrotters will use a special green Earth Day Ball for their youth clinics in Beijing, China, next month. A public service announcement featuring members of the team is airing in arenas for the remainder of the Harlem Globetrotters’ 2012 World Tour.
“The green efforts of Earth Day Network are vital to the future of the environment, and the Globetrotters are thrilled to partner with them on their effort to spread the word,” said Angela Leaney, executive vice president of brand marketing for the Globetrotters. “We are proud to celebrate Earth Day with our fans and help in any way we can.”
As part of the partnership, the Harlem Globetrotters will also use green Earth Day Balls for games in Alaska and Rome, Italy, and the players will be sharing their individual “Acts of Green” via social media channels.
The Harlem Globetrotters tipped-off the North American leg of their 2012 World Tour on Dec. 26, 2011, and will conclude with five games in Alaska near the end of April 2012. The team will play nearly 270 games in over 230 cities in 46 states, the District of Columbia, and five Canadian provinces. To see where the Globetrotters will be playing near you, and to purchase tickets for a performance on the 2012 World Tour, click here.
Sponsored by Howard Johnson Hotels, Greyhound Lines, Spalding, and Russell Athletic, the Original Harlem Globetrotters are celebrating their 86th consecutive year, continuing a world famous tradition of ball handling wizardry, basketball artistry and one-of-a-kind family entertainment that continues to thrill fans of all ages. Throughout their history, the Globetrotters have showcased their iconic talents in 120 countries and territories on six continents, often breaking down cultural and societal barriers while providing fans with their first-ever basketball experience. Proud inductees of the Naismith Memorial Basketball Hall of Fame, the Globetrotters have entertained hundreds of millions of fans—among them popes, kings, queens, and presidents—over more than eight thrilling decades.
About Earth Day Network
Earth Day Network’s mission is to broaden, diversify and mobilize the environmental movement, driving action year-round. Earth Day Network does this through advocacy, education, public policy, and consumer campaigns. Earth Day Network mobilizes over one billion people in 192 countries with the help of our 25,000 partners. www.earthday.org